In typography, type set in a modified form for decorative or other aesthetic reasons.
Type may be reproduced in a variety of artistic forms:
Screened: Tints or tones may be screened over the type or the type may drop out of the screened area. Display type may have certain parts of the characters screened.
Reverse: Type may be dropped out of a black or colored background. Light or condensed typefaces are not advised for this purpose, as they tend to fill in.
Curves: Type may be cut (manually or electronically) and curved around an arc for display purposes.
Perspective': Type may be re-created in three-dimensional form.